If you're a jeans lover -- or just a regular department store shopper -- you're probably familiar with the leading denim brands
on the market today. Here's a thought, though -- what if your perfect jean was made by a brand that flies below the radar? We share our favorite American denim brands you may not have heard about before, so you can explore the possibilities and maybe even get a pair of premium blue jeans
at a bargain price. Here are our favorite "hidden treasure" jeans designers based in the U.S.A.
Blank NYC made an impressive debut in 2007, with their first hit, the Studded Skinnie Classique. Since then, this New York City-based premium denim brand has become known for its second-skin fits, fabrics and design details. Blank NYC has also become a fashion phenomenon over the years, garnering an impressive celebrity following with fans like Rihanna, Selena Gomez, Kristin Cavallari, Kim Kardashian and Ashley Greene. The brand favors a minimalist aesthetic, producing lean and stripped down jeans for an aggressively modern and youthful take on denim style. Blank NYC jeans are super body-conscious, hugging your curves to produce a contoured effect that is young and sexy. You won't believe how affordable these high-end jeans are either, with styles starting at $78 retail.
Based in downtown Los Angeles, Articles of Society (AOS) is a denim brand that offers premium quality jeans at affordable prices. Launched in 2012 after recognizing a gap in the denim market, AOS has adopted a unique role in the denim industry, using the same high quality fabrics, fit standards and craftsmanship as its competitors whose jeans retail for up to four times the price, while maintaining a high standard of quality. The AOS design team includes veterans of premium denim brands such as Hudson, Antik Denim, Theory and Vince. AOS made its first statement with the Mya Skinny, an original fit whose popularity inspired the growth of the company. You can recognize AOS jeans by the signature gel A embossed into the back pocket of every pair, a nod to the company's devotion to quality.
BLK DNM is a fashion project of Johan Lindeberg, an accomplished Swedish fashion designer who was formerly creative lead at both Diesel and Justin Timberlake's fashion brand William Rast. In 2010, Lindeberg launched the New York City-based denim brand BLK DNM, with a mission to design simple, well-made basics with an unfussy style that the below–14th Street crowd wants to wear. In addition to beautifully cut, premium denim jeans with a slightly higher than average rise, BLK DNM also produces street-stylish fashion basics women and men, including slim-cut cashmere sweaters, silk blouses and motorcycle jackets.
Launched in 2009, Cult of Individuality calls itself the "Jeansmith to the One." The company celebrates the cult status of jeans and targets consumers who see themselves as misfits, dreamers and trail blazers, designing and producing jeans for those who like to change their style as the mood fits. Cult of Individuality crafts new takes on classic women's and men's jeans, combining old methods with new innovations to produce fresh ideas, styles and washes. The look of Cult of Individuality jeans tends to be worn and weathered, with unique detailing, bleaching and distressing. The brand offers a selection of fits for women and men in jeans, including straight leg, skinny, bootcut, boyfriend jeans and denim shorts, in addition to other clothing.
Founded in 2009 and based in Los Angeles, Denimocracy is a modern brand that designs and produces premium jeansfor women. The Deminocracy mission is to excite the world of denim today by offering a product that allows women to "colorfully express their individuality" with a comfortable and effortless attitude. Inspired by traditional denim techniques, the Denimocracy design team plays with classic elements while aiming to push the envelope with modern denim development methods. The result is a playful denim line that combines high-quality construction with innovative fabrics, style lines and dye techniques. Each pair of Denimocracy jeans is handcrafted in California with artisanal techniques, making each piece truly one of a kind. The brand offers jeans in three modern fits -- skinny, skinny bootcut, and bootcut.
Peace, love and skinny jeans. That's the motto of the Dittos Jeans brand, which re-launched in Spring 2012. Originally kick-started in the 1970s as a Dittos originated in the 70's as a division of iconic Jordache Enterprises, The Dittos brand was born with a free spirit and a love for great fitting jeans. Today's Dittos Jeans offer contemporary styles that stay true to the brand's vintage roots. Trademark details included saddleback yolks in a range of silhouettes. With a range of washes and flattering fits, from skinnies to flares, Dittos aims to provide the style, quality and integrity of a premium jean at an affordable price.
Frame was founded in 2012 by Jens Grede and Erik Torstensson, the two London based Swedes behind The Saturday Group, the global fashion business and INDUSTRIE magazine. The pair wanted to create the perfect pair of jeans, by bringing together the quality and heritage of denim manufacturing in Los Angeles, with the influence of a London style, cut and fit. The company is based in California and Frame jeans are produced in Los Angeles by an all-star line-up of designers, wash houses, cutters and sewers. Frame’s denim line merges high quality denim fabric with timeless, wearable styles for women in a variety of washes and colours. Fits include skinny, flare, cropped, boyfriend and distressed jeans, denim shorts and trendy overalls.
KUT from the Kloth is a women's denim and contemporary fashion brand based in Los Angeles, California. The brand has a 40-year history of delivering great-fitting jeans at an affordable price point. They re-launched in 2006, with a new design team and a mission to produce a line of well-made, on-trend fashion pieces designed with high-quality fabrics, perfect fit and comfort for the modern woman's lifestyle. The company also recently introduced a plus-size line of denim. Today, KUT From the Kloth today offers a selection of women's jeans styles that includes skinny, bootcut, straight leg and denim shorts.
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